Strategic Planning

Product Management

Strategic planning addresses the future, its opportunities, and its challenges

Questions That Strategic Planning Answers

With a strategic planning consulting engagement, and leveraging a planning framework used in multibillion dollar corporations, Digitera will work with you to design a corporate strategic plan over 1, 2, 3 years or more, featuring:

  • Strategic imperatives (company level)
  • Priorities (functional groups)
  • Initiatives & activities
  • Timelines and calendar
  • Targets
  • Risk factors & mitigation
  • Budgets
  • Key success factors and targets

Digitera leverages the Pragmatic Marketing Framework as a starting point for strategic planning.

Strategic planning deliverables

  • Critical imperatives and progress milestones
  • Key performance indicators
  • Balanced scorecard

Working with Digitera

Digitera offers a variety of contractual arrangements that recognise the time and resource constraints of its customers. These contractual arrangements range from short-term, one-off projects to recurring fixed schedule and/or ongoing retainer-based consulting engagements.

Digitera has also developed a project methodology—focused on desired outcomes—that is designed to minimise the oversight requirements of its customers, freeing them to focus on their own day-to-day business challenges.

Contact us to start a discussion about your business needs and how Digitera can craft a solution for you.

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